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The Power of Visual Brand Storytelling (and amazing copywriting!)

Undoubtedly, visual brand storytelling has a unique ability to captivate audiences and leave a lasting impression. Through our collaboration with Broaden, masters of videography and design, we’ve brought the enchanting story of Tongariro Water to life. With sweeping drone footage and expert post-production work, Broaden has captured the essence of Tongariro Water in stunning detail, showcasing its purity, sustainability, and natural beauty. Needless to say, each frame is a testament to the magic within every drop of Tongariro Water. So, for us, the job was to write the copy accompanying the imagery for the website homepage and the all-important video voiceover.

The Essence of Tongariro Water: captured in words and moving pictures

Embarking on the journey to capture the essence of Tongariro Water was nothing short of exhilarating. It wasn’t merely about bottling water; it was about delving into the heart of one of New Zealand’s most pristine landscapes and uncovering the pure, untouched beauty that lay within. This project ignited a sense of adventure and wonder as we traversed the breathtaking landscapes of Mount Tongariro and immersed ourselves in the serenity of the UNESCO World Heritage Area. With every frame captured, we weren’t just telling a story—we were inviting viewers to join us on an exploration of nature’s magnificence, where every drop of Tongariro Water held the promise of discovery and awe. Fortunately, with all the design assets ready to rock, all we needed to do was take inspiration from Broaden’s look and feel and get writing.

Crafting Your Own Brand Narrative Video with Good CX and Broaden

Are you ready to embark on your own visual brand storytelling journey? At Good CX, we craft compelling narratives that resonate with audiences. Furthermore, when we bring in Broaden’s expertise in drone work and post-production, it’s easy to help you bring your brand story to life in a visually captivating way. Another favourite example of our video storytelling work is the uplifting brand story from our client Highbrook Medical. Whether launching a new product, showcasing your brand values, or simply looking to make a lasting impression, our collaborative team is here to help. Get started today by contacting us at Good CX, and let’s create something extraordinary together. Have a little squizz at the copywriting on the Tongariro site to get a feel for the gorgeous story!

Liz R

Passionate about making, storytelling, creating and great experiences.

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